Social tourism as part of unemployment policies?

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Kostas and John McDonald, Director, Family Holiday Association

Konstantinos Kakoudakis’s academic paper Social tourism and self-efficacy has just been published by respected journal Annals of Tourism Research.

Working with Prof Scott McCabe at Nottingham University, Kostas undertook research with families we support where parent/s were long term unemployed. His research showed that our breaks created the conditions for people that helped them look for work (or other related activities) once they got back home. Just published in a respected tourism journal it helps to build the case for the tangible benefits of a break. Have also attached a report that he produced summarising his research nicely.

The research shows that breaks give parents the space to think about things away from their day to day environments and the act of preparing, managing and going on the break gives them the belief (self-efficacy) that they are able to achieve things in other areas of their lives.

Our charity is always happy to encourage and facilitate research into the benefits of social tourism. We do our best to maintain a database of all English-language research into this area here on the Holidays Matters website.

Research Highlights

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“A Million Smiles” campaign reaches £1m target

Image5Two years ago TUI UK & Ireland set themselves a target to raise £1m for the Family Holiday Association. After 24 months of countless marathon runs, on board coin collections, cake sales and sky dives they did it!

To mark the occasion, a short video has been put together and is being distributed throughout the company. You can view it here –

http://bit.ly/TUI_MillionSmiles_Thankyou

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Wales talks about social tourism

Social Tourism Roundtable, 5 April 2017 at School of Management, Swansea University

Group photo2 - delegates Round Table - 5.4.17 (002)

 

April saw the first roundtable discussion on social tourism in Wales, Professor Nigel Morgan, Chair in Visitor Economy Management at Swansea University, brought together a wide range of interested organisations to discuss the benefits and issues around social tourism.

The group included Mari Stevens, Marketing Director, Visit Wales and Wales’ deputy chief medical officer Dr Chris Jones.  David Stephens from the Welsh Government and Lee McRonald of Visit Scotland together with John Kinnear, the Family Holiday Association programme manager, gave a presentations.  Pdf copies are available below –

Social Tourism – The situation in Wales

Social tourism and VisitScotland

Discussion Points covered during the meeting included
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